Thursday, May 25, 2017

1955 ads for the Rialto, Louisville's million dollar movie palace

                                                                  January 1, 1955
                                                                   January 7, 1955
                                                                 January 14, 1955

This was one of three known live acts on stage at the Rialto in 1955.  In a particularly memorable skit on Your Show of Shows, Sid Caesar, Carl Reiner and Howie Morris would lampoon the Crew-cuts as The Haircuts and bring down the house.              January 21, 1955

                                                                 January 28, 1955
                                                                February 11, 1955
 Superscope was RKO's widescreen process which was shot flat on 35 instead of squeezed like CinemaScope, then cropped and transferred optically to an anomorphic release print at a 2 to 1 ratio and not as wide as CinemaScope's 2:35 ratio. While requiring less light on the set than CinemaScope, it had a major engineering flaw which required projectors to be adjusted so that the image was not off-center. Something tells me most projectionists didn't bother but RKO wouldn't be around much longer.    February 18, 1955
                                                                   March 4, 1955
                                                                        March 11, 1955
                                                                          March 11, 1955
March 12, 1955

                                                                  April 1, 1955
                                                                    April 8, 1955
Randy Atcher starred in the local television shows Hayloft Hoedown and T Bar V Ranch with 'Cactus' Tom Brooks, brother of the nationally known stand-up 'drunken' comedian Foster Brooks. Shackleton's was a classy, local music store, best known for selling stereos, televisions and pianos. I myself played the accordion when I was a kid.  Later I would be on various local stages with other kids who attended Central and Dixie Conservatories.    April 15, 1955
                                                                      April 22, 1955
                                                                    April 29, 1955
                                                                      May 6, 1955
If nothing else, Daddy Long Legs is worth watching for a beautifully art directed ballet in vivid colors and CinemaScope with a jazzy score by Alex North.      May 13, 1955                                
                                                                         May 20, 1955

                                                                    May 27, 1955
                                                                         June 3, 1955
                                                                     June 10, 1955
                                                                      June 17, 1955
                                                                      June 24, 1955
                                                                        July 1, 1955
                                                                     July 15, 1955
                                                                      July 22, 1955
Marilyn refused to do this movie, so Fox put her on suspension.  She was wise.   She went to New York to study with Lee Strasberg and returned to Hollywood in Bus Stop, for which she was praised for her strong performance.  This was Betty Grable's last Fox movie.  July 29, 1955
                                                                    August 5, 1955
                                                            August 12, 1955
                                                                      August 19, 1955
                                                                     August 26, 1955
                                                               September 2, 1955
                                                                  September 9, 1955
                                                                September 16, 1955
                                                               September 23, 1955
                                                               September 30, 1955
                                                                    October 6, 1955
                                                                   October 20, 1955
                                                                    November 3, 1955
                                                                November 10, 1955
                                                              November 17, 1955

                          I wonder when they first started referring to bad movies as 'turkeys.'                                                                      November 24, 1955
                                                                   December 1, 1955

The Rialto was quietly closed the night of December 8, 1955 for a special Phillip Morris show for its employees, the Hank Snow All Star Jamboree starring the soon to be superstar Elvis Presley. Go to Scotty Moore's site about Louisville for more information and pictures of the performance.

As you can see, the Rialto's small advertisement gave no reason why the theater was closed the evening of December 18, 1955.
                                                                  December 8, 1955

       Heidi and Peter was a German film dubbed into English and released by United Artists.                                                                December 15, 1955
                                                              December 23, 1955
Previewing an upcoming feature was a tradition at the Rialto.   December 30, 1955

All articles and advertisements appeared in The Courier-Journal in 1955. Picture of Rialto credited above.

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